Meet the Homegrown Venture Creation & Management Firm with a Difference: Millennial Capital
Led by Founder Andreea Danila and powered by a passionate, dedicated and experienced management team and governed by a reputable board of directors– Millennial Capital is the region’s first specialist consumer-focused venture creation and management firm to promote a partnership model which targets international brands looking to enter the GCC. With a growing business portfolio of operating companies that already includes the world’s largest perfume and cosmetics, O Boticario and a recent partnership with one of the largest Spanish jewellery and accessories brands, Millennial Capital is on course to scale up its assets to $15 million by the end of 2019.
Driven by a business philosophy that centres on sustainable investment, Millennial Capital specialises in partnering with and building great companies that operate in retail, consumer and e-commerce sectors, providing them with the capital and experience to achieve their full potential by developing key strategic and operational initiatives. The firm is sustained by a reputable group of executives and board of directors –with extensive expertise, that excels in developing new projects in partnership with multi-nationals in the local market, while minimising business risk.
“The last two years were a testimony of the success Millennial Capital achieved as a first time venture manager, as we have continued to deployed capital strategically with the objective of creating profitable and long term landmark assets, which is the result of the combination of people and ideas of our group, coupled with our sustainable investment thesis in the ever-challenging consumer space. We are very confident we will be able to incrementally scale up our current businesses and generating sustainable and above industry benchmarks returns for our members,” said Andreea Danila, Founder Millennial Capital.
Millennial Capital is a pioneering force in the region in terms of its organisational structure, setting the benchmark as a female-led firm that endeavours to seek out the very best talent under 35 years of age. Such a diverse and empowering approach has proven hugely impactful, not only in terms of the firm’s overall success, but also when it comes to the positive effect it has had on local communities.
“Our venture creation and management firm targets partnerships with some of the world’s most loved consumer discretionary brands. Due to our development model, the ventures we establish and manage tend to achieve significant scale and establish local market leadership positions in the categories we target both online and offline.“ Georges Chakar, Executive Board Member Millennial Capital.
As an emerging venture capital creation and management firm, Millennial Capital’s strength lies in its utilization of people, passion, creativity and, of course, capital. The firm steers clear of blindly investing in companies; instead, Millennial Capital looks at the story of a brand and the people behind it, while focusing on the millennial generation as a key demographic.
The management team then strives to effectively provide capital and operational support to its new ventures, with the aim of creating local market leaders operating in high profitability sectors such as beauty, personal care, personal accessories, consumer health, retail, and technology. Its typical funding ticket size is between $1 million to USD $5 million, or involves micro-financing.
