Yamamah FEI Partnership Transforms Global Endurance Riding Coverage
The Yamamah FEI partnership marks a significant milestone in equestrian sports technology, as the UAE-based mobile application officially collaborates with the Fédération Equestre Internationale to enhance endurance riding coverage worldwide. This strategic alliance integrates real-time competition data with comprehensive athlete and horse profiles into a single platform.
Real-Time Data Integration Enhances User Experience
Through the Yamamah FEI partnership, users gain access to live competition tracking including loop progress updates, average speeds, eliminations, and key performance indicators. The platform consolidates publicly available FEI data with existing live coverage, creating a comprehensive destination for the global endurance community.
The integration provides FEI athlete and horse profiles, qualification statuses, and historical results through a clean, mobile-first interface specifically designed for endurance discipline requirements. This technical advancement places professional analytical tools directly into the hands of the wider endurance community.
UAE Innovation Meets Global Equestrian Standards
Founded in 2017, Yamamah emerged from the UAE’s equestrian heritage with a vision to strengthen transparency and engagement within endurance riding through technology. The platform has grown to host more than 7,000 FEI events across 62 countries, establishing itself as an essential tool for athletes, officials, and enthusiasts worldwide.
Our vision has always been to build a homegrown platform that brings endurance closer to fans, athletes, and officials through transparent, reliable access to horse data, rankings, and live results in one place.
Rashid Alabbar, Founder of Yamamah
FEI Director of Endurance Christina Abu-Dayyeh emphasized how the application transforms fan engagement by making structured, reliable data easily accessible, fostering informed discussions and building a knowledgeable, connected community.
Platform Availability and Future Impact
The Yamamah app is available on iOS and Android platforms, continuing to expand as the digital companion to endurance riding. FEI Director of Technology Operations Gaspard Dufour highlighted how this collaboration showcases smart partnerships that expand public resource reach, improve transparency, and reduce information fragmentation.
This partnership sets a new benchmark for technology integration in equestrian sports, benefiting everyone from casual fans to elite competitors through enhanced accessibility and strategic intelligence in endurance riding coverage.
