Lucid Opens Al Khobar Studio, Completes Three-City Electric Vehicle Network in Saudi Arabia
Lucid Group has opened a new studio in Al Khobar, completing its electric vehicle expansion across Saudi Arabia with locations now operational in Riyadh, Jeddah, and the Eastern Province. The facility allows customers to view the Lucid Air sedan and Lucid Gravity SUV models.
The December 7, 2025 opening marks the completion of Lucid’s three-city network in the Kingdom. The studios provide vehicle consultation, customization options, and aftersales services to customers.
Key Takeaways
- Lucid now operates studios in three Saudi cities: Riyadh, Jeddah, and Al Khobar
- The Al Khobar location serves the Eastern Province market
- Facilities offer both in-person and virtual consultation options
- Expansion supports the company’s manufacturing operations at King Salman Automotive Cluster
Strategic Focus on Eastern Province
The Al Khobar studio targets the Eastern Province, a region central to Saudi Arabia’s economic and industrial development. According to Faisal Sultan, President of Middle East at Lucid, the location advances the company’s presence in the Kingdom’s electric vehicle sector.
“We are proud to expand our presence in Saudi Arabia and bring our advanced electric vehicle technologies closer to customers in the Eastern Province,” Sultan stated. The studio complements Lucid’s manufacturing facility at the King Salman Automotive Cluster, which is currently undergoing expansion.
Studio Features and Customer Experience
Lucid studios offer both physical visits and virtual consultations. The Al Khobar location displays the Lucid Air sedan and the recently launched Lucid Gravity, a three-row SUV with capacity for up to seven passengers.
Customers can access product information, configure vehicle specifications, and receive aftersales support at the facilities. The company operates similar studios across Saudi Arabia and the United Arab Emirates.
Alignment with Vision 2030
The expansion aligns with Saudi Arabia’s Vision 2030 objectives for sustainable mobility and automotive sector development. The Kingdom has prioritized electric vehicle adoption as part of the Saudi Green Initiative.
Lucid’s manufacturing presence at the King Salman Automotive Cluster supports the National Transformation Program’s goals for industrial diversification. However, specific production capacity details and expansion timelines were not disclosed.
What’s Next
The company’s focus remains on serving its growing customer base in Saudi Arabia through its three-studio network. Further details about the manufacturing facility expansion timeline have not been announced.
