FUSO Launches All-Electric eCanter Truck in UAE Market
Mitsubishi Fuso Truck and Bus Corporation (MFTBC), a Daimler Truck company, has officially launched the new eCanter, its all-electric light-duty truck, in the United Arab Emirates. This launch marks a significant milestone in advancing sustainable commercial mobility across the region, bringing zero-emission transportation solutions to urban and last-mile delivery operations.
The launch event took place in Dubai on January 19, 2026, in collaboration with Al Habtoor Motors, the authorized distributor of FUSO vehicles in the UAE. The event brought together key customers, partners, and stakeholders from across the commercial vehicle sector, highlighting the growing demand for environmentally responsible transportation solutions in the Middle East.
Japan’s First Mass-Produced Electric Light-Duty Truck
The new eCanter holds the distinction of being Japan’s first mass-produced electric light-duty truck and has already been successfully introduced in multiple global markets. Its arrival in the UAE reflects the country’s broader sustainability and clean mobility ambitions, supporting the critical shift toward lower-emission transport in urban environments.
Designed specifically for applications such as city logistics, municipal services, and last-mile delivery, the FUSO eCanter electric truck offers locally emission-free driving, significantly reduced noise levels, and lower operating costs compared to traditional diesel vehicles. The vehicle is available with multiple battery configurations and flexible body options, allowing customers to tailor the truck to their specific operational requirements.
Advanced Features and Practical Design
Built on FUSO’s proven light-duty truck platform, the new eCanter combines cutting-edge electric driveline technology with the brand’s long-standing standards of reliability and practicality. The vehicle delivers smooth acceleration, high maneuverability in city environments, and a comfortable driving experience for daily commercial use.
Advanced safety and driver-assistance systems further support everyday operations, contributing to enhanced road safety and driver confidence. These features make the eCanter an ideal solution for businesses looking to transition to sustainable transportation without compromising on performance or reliability.
Strategic Importance for Middle East Electrification
“The launch of the new eCanter in the UAE represents an important step in Daimler Truck’s electrification journey in the Middle East. As cities and businesses increasingly focus on sustainable mobility, the new eCanter offers a practical, zero-emission solution tailored for urban and last-mile operations.”
Michael Dietz, Representative of Daimler Truck Middle East Africa
With the launch of the new eCanter, FUSO and Al Habtoor Motors reaffirm their long-term commitment to the UAE market and their role in supporting the development of a more sustainable and forward-looking commercial transportation ecosystem. This introduction reinforces FUSO’s commitment to supporting customers in their transition toward zero-emission transport solutions, particularly for urban operations where environmental impact is most critical.
