EXEED RX PHEV Sales Surge in Europe as Model Prepares for Saudi Debut
Chery’s Rapid Rise and Global Expansion
On July 29, 2025, Chery Holding Group Co., Ltd. achieved a major milestone by climbing to 233rd place in the Fortune Global 500, rising 152 positions compared to 2024—making it the fastest-rising automaker worldwide. With over 5 million vehicle exports, Chery has secured its title as China’s No.1 auto exporter.
As Chery’s premium new energy brand, EXEED continues to drive global growth. In July, its flagship RX PHEV achieved remarkable results across Europe, strengthening its reputation as a luxury hybrid SUV built for both performance and efficiency.
European Sales Growth: Strong Momentum in Key Markets
- United Kingdom: Sales jumped 117% month-on-month, reaching 291 units.
- Spain: With 599 units sold, EXEED RX PHEV led its segment, signaling strong consumer demand.
- Italy: The model sold 147 units, taking a leading spot in the D-segment SUV category.
These results pushed overall European sales up by 64.35% in July, underscoring the RX PHEV’s growing popularity in competitive markets.
Launching in Saudi Arabia: Redefining Premium Mobility
Following its European success, EXEED is accelerating into the Middle East, with the RX PHEV set to debut in Saudi Arabia this year. Positioned as a luxury electrified SUV, the model is expected to redefine premium mobility standards in the Kingdom, blending advanced hybrid technology with bold design.
EXEED plans to collaborate with leading Saudi media for an exclusive photo shoot at the iconic Edge of the World, highlighting the SUV’s fusion of innovation and natural beauty. Test drives and track sessions will also introduce Saudi consumers to EXEED’s full lineup of next-generation new energy vehicles.
Hybrid Technology: Record-Setting Range and Efficiency
The RX PHEV sets benchmarks in its class with next-generation global hybrid technology:
- Battery: Largest-in-class 34.46kWh capacity.
- Range: Up to 145km WLTP electric-only range, with 169km achieved in real-world testing.
- Fuel Efficiency: Just 1.7L/100km combined consumption.
- Total Range: Over 1,100km with its 70L fuel tank.
- Fast Charging: 30% to 80% in 25 minutes via 65kW DC charging.
This endurance capability makes it one of the most versatile plug-in hybrid SUVs available today.
Safety First: 5-Star E-NCAP Rating
The RX PHEV also excels in safety performance, earning a prestigious 5-star E-NCAP rating:
- 90% for adult occupant protection
- 85% for child occupant protection
- 81% for vulnerable road user protection
- 80% for safety assist systems
These scores surpass even established premium competitors like the Audi Q5, solidifying EXEED’s commitment to comprehensive driver and passenger protection.
Looking Ahead: Premium Lifestyle and Advanced Technology in Saudi Arabia
As EXEED prepares its official launch in the Kingdom, the RX PHEV will not only showcase world-class engineering but also introduce AiMOGA, a next-generation robot powered by EXEED’s advanced tech ecosystem. Together, these innovations will expand premium choices and mobility experiences for Saudi consumers.
