Middle East Digitization Scales New Heights at SAP Ariba Live

Alex Atzberger, President of SAP Ariba, during today’s SAP Ariba Live event in Dubai, praised the Middle East’s cloud-based digital transformation to drive new levels of procurement success.
“Technology is fundamentally altering the way that businesses operate, and Middle Eastern companies are at the forefront of this digital transformation. Companies like Saudi Aramco, Lulu Group International, and Easa Saleh Al Gurg are digitizing procurement with our solutions, and we are committed to delivering innovations that enable companies across the region to push the limits of what is possible and make procurement awesome,” said Alex Atzberger, President, SAP Ariba.

“SAP Ariba offers a comprehensive range of cloud-based solutions that companies can use to digitize procurement and manage the entire source-to-settle process with greater speed and efficiency. Buyers, for instance, can automate everything from sourcing and orders to invoices and payments, while controlling spending, finding new sources of savings and building a healthy supply chain. And suppliers can connect with profitable customers and scale their relationships, simplifying sales cycles and improving cash control,” added Alex Atzberger, President, SAP Ariba.