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Revolutionizing Digital Commerce: Dubai Gears Up for Seamless Middle East 2023 Amid Booming MENA E-commerce Market

Revolutionizing Digital Commerce: Dubai Gears Up for Seamless Middle East 2023 Amid Booming MENA E-commerce Market

Payments and e-commerce in the MENA region is booming, the market size is expected to reach US$57 billion in 2026. At the heart of this region is Dubai, this city is at the forefront of the MENA market and is the crucial gateway for companies to get involved in this astronomically fast-growing sector. 

Seamless Middle East, the region’s largest digital commerce event will welcome thousands of payments, banking, fintech, retail, e-commerce, home delivery and digital marketing industry heavy weights to Dubai World Trade Centre on 23-24 May as we gear up to discuss how we move the industry forward and what are the next steps.

Seamless Middle East returns for its 23rd  year on Tuesday 23 – Wednesday 24 May at Dubai World Trade Centre. The conference and exhibition will explore the key topics and trends shaping the future of the industry including cashless societies, financial inclusion, digital currencies, IAM vision, mobile money, challenger banks, q-commerce, mall innovation, affiliate marketing, reverse logistic, last mile and so much more. 

Held under the patronage of His Highness Lieutenant-General Sheikh Saif Bin Zayed Al Nahyan, Deputy Prime Minister, and Minister of Interior, and in partnership with the League of Arab States and the Arab Federation of Digital Economy, hosted in the UAE, Seamless Middle East will drive digital commerce across the Arab World.    

H.E. Ahmed bin Mohamed Al Jarwan, President of Global Council for Tolerance and Peace, Head of the Executive Office of Specialized Arab Federations Forum, Forum of Specialized Arab Federations, will be giving the Arab League official opening address for the event at 9:30am on 23 May in the Banking Innovation Theatre. This will be followed by a special address from H.E. Ahmed Aboul Gheit Ali, Secretary General of the League of Arab States.

Terrapinn Middle East General Manager, Joseph Ridley commented on the event’s goal to be inclusive towards SME’s in the region and it’s goals to be supportive of their development:
“Educating and digitizing the 23 million SME’s and micro SME’s across the Middle East region, is a monumental task and needs ongoing collaboration between the private and public sector both domestically and internationally to help drive digital commerce.

To break down the perception that technology comes at a cost, Seamless will educate businesses how to measure and achieve ROI on their investments. 

As a platform, Seamless shines a light on these challenges and many more, we bring together the representation from across the ecosystem as we have over 300 start-ups on the expo floor ready to be greeted by our 20,000 registered attendees.”

500+ conference speakers include top industry names such as US Bank, Starling Bank, JP Morgan & Chase, NIC Asia Bank, Banque Misr, State Bank of India, Credit Suisse, Emirates NBD, First Abu Dhabi Bank, Mashreq, Riyad Bank, The Saudi British Bank, Chalhoub, GMG, Alshaya, Nestle, Choithrams, Amazon, Disney+, Jumierah Group, Al Futtaim Group, Sharaf Retail and more. All of whom will be speaking live on-stage as Seamless Middle East unites the global economy at the Dubai World Trade Centre. 

Alongside the conference is a free-to-attend exhibition, Seamless Middle East offers attendees the unique opportunity to explore the latest technology solutions driving change in the Middle East and beyond. Showcasing companies include Geidea, Dubai Store, Foodics, HPS, Nami, neoleap, Noqodi, Tap Payments, Unifonic, Verifone, Visa / Cybersource and Worldpay by FIS amongst many other world-class brands.

Visitors are also invited to attend and enjoy our show floor content including the E-Commerce University, Start-up Stories, Start-up Pitch-off, Fintech Pavilion, TikTok for Business Bootcamp, Last-mile Showcase, Launch Pad and an incredible opportunity for face-to-face networking. With 30,000 registered attendees, Seamless Middle East 2023 is set to be record breaking.

Seamless Middle East will take place at the Dubai World Trade Centre, Dubai, UAE on 23-24 May 2023. Visit for more information and to register.

About The Author

Zamil Safwan

As a seasoned telecom engineer with a diverse background, I bring a wealth of experience to the ICT news sphere. My expertise extends beyond traditional telecommunications, delving into the realms of Digital Transformation, Online Advertising, E-commerce, and Start-ups. I possess a strong entrepreneurial spirit, complemented by a keen understanding of the fintech sector, where technology meets finance. This unique blend of skills allows me to offer insightful and informed perspectives on the intersection of finance, technology, and telecommunications in the rapidly evolving digital landscape.

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