ROSHN launches the first phase of Al Arous, an urban community that brings a new way of living to the Kingdom’s West Coast
● ROSHN is intended to ease the path to homeownership for Saudi citizens
● ALAROUS, the new community, brings ROSHN’s vision for better living to the Kingdom’s beautiful west coast
RIYADH, 24 November 2022: ROSHN, the national real estate developer bringing new, integrated modes of living to the Kingdom, has launched the first phase of ALAROUS project in Jeddah.
The first phase of ALAROUS, ‘The Bride of the Red Sea’ will offer more than 2,200 single-family units. Once complete, Al Arous will extend over 4 million square meters and will offer to include more than 18,000 different residential units. The community will be developed according to ROSHN’s key design principles – the provision of high-quality housing connected to an array of integrated amenities and public spaces that together form vibrant, livable communities.
The community will include pedestrian-friendly streets, green spaces, and a rich array of civic, retail, sports, and recreational amenities that promote a fulfilling and healthy lifestyle, all of which will be developed to the highest standards. Like other ROSHN communities, Al Arous is designed to offer a modern, open lifestyle, while preserving the Kingdom’s rich heritage and local urban designs.
David Grover, ROSHN Group Chief Executive Officer, commented “Bringing ROSHN’s vision for modern, integrated living to Jeddah is a proud moment for our company. For the first time, residents of the west coast will be able to experience the new way of living that ROSHN is introducing to Saudi Arabia – one where communities are built on a rich array of social amenities and a healthy, high-quality lifestyle is placed above all else.”
The launch of ALAROUS#s first phase follows the successful roll-out of Riyadh’s SEDRA, where ROSHN’s early offerings were met with an overwhelmingly positive response. Demonstrating the market demand for ROSHN’s concept of integrated neighborhoods packed with amenities that support a well-balanced, fulfilling lifestyle.