LG BEGINS ROLLOUT OF 2022 OLED TV LINEUP IN THE KINGDOM OF SAUDI ARABIA
New Lineup Offers Best-in-class Picture Quality with OLED evo, Large Range of Screen Sizes, Customizable Viewing Experience
Riyadh, 28 August, 2022 — LG Electronics announced the availability of its highly anticipated 2022 OLED TV lineup. Widely praised at CES 2022 for their outstanding picture quality, enhanced performance and sleek designs, LG’s latest OLED TVs are now available to order at LG.com/SA_EN and at LG-authorized retailers.
On August 25th, LG hosted an exclusive launch event in fourseason hotel, Riyadh, to reveal the latest OLED TV lineup. The event was hosted with the presence of LG management, media partners, and Key Opinion Leaders.
A pioneer and global leader in OLED technology, LG has been constantly perfecting and elevating the technology, which allowed the company to secure its leadership position of the global premium TV market for nine years.1
Featuring the company’s acclaimed self-lit OLED technology, LG 2022 OLED TVs leverage precise pixel-level control to deliver the deepest blacks, incredibly realistic colors, and an infinite contrast ratio. Moreover, the new models have even more smart features for a personalized viewing experience.
LG OLED evo
Featuring LG’s most advanced OLED panel and the new α (Alpha) 9 Gen 5 intelligent processor, including brightness booster technology, LG’s Evo technology is built into the 2022 G2 series (LG OLED Evo Gallery Edition) and C2 series, taking the home entertainment experience to new heights. Models from both series have been recognized with CES 2022 Innovation Awards for raising the bar with their excellent all-around performance.2 LG OLED Evo technology, offers higher brightness, clarity and detail, for lifelike images that almost jump off the screen. Brightness is enhanced even further by the new Brightness Booster Max (G2 series) and Brightness Booster (C2 series) features, which are enabled by the increased processing power of the α9 Gen 5.3
Widest Range of Screen Sizes Ever
LG’s 2022 OLED TV lineup also welcomes new screen sizes and stylish designs to give consumers more choice. In addition to the world’s first 97-inch OLED TV and a new 83-inch model, the G2 series provides 77-, 65- and 55-inch options, ensuring the right size for practically any space in the home. The G2 series’ refined Gallery Design lets users mount the TVs flush to the wall for a seamless, sophisticated look and better spatial integration in the viewing environment. LG’s C2 series offers the most screen sizes of the 2022 lineup with a total of six to choose from. Ideal as a smaller room TV or for those who enjoy console and PC gamingز New for this year, the upgraded C2 series features thinner bezels that help deliver more immersive viewing experiences and an elegantly slender design.
LG α9 Gen 5 Intelligent Processor
The new and improved LG α9 Gen 5 intelligent processor employs a deep-learning algorithm to enhance the upscaling performance of the latest OLEDs, giving images a more three-dimensional quality by making onscreen elements more distinct from one another. Equipped in G2, C2 and Z2 series models, the α9 Gen 5 also boasts the new Dynamic Tone-mapping Pro Algorithm, which individually processes over 5,000 areas on the screen, enhancing each to produce a more vivid and detailed image, in both brighter and darker parts of the picture. What’s more, LG’s latest processor boosts audio quality via the AI Sound Pro feature, enabling the TVs’ built-in speakers to produce virtual 7.1.2 surround. Completing the 2022 OLED TV line-up are B2 OLED TV series in three screen sizes (77-inch, 65-inch, 55-inch) and A2 series in four screen sizes (65-inch, 55-inch,), both powered by the company’s self-lit technology, α7 Gen 5 processor with Dynamic Tone-mapping, AI Sound Pro and virtual 5.1.2 surround sound.
